Unlike Roblox Ads, Rubicon Rewards optimizes for validated playtime and mission completions, driving retention and loyalty.


Access exclusive inventory of Roblox gamers ready to explore new experiences.
Match your games with the right users using first-party playtime data and ML signals.
Loyalty mechanics create higher D1/D3/D7 return rates compared to standard channels.

Add your Roblox experience into Rubicon Rewards. Define the missions or playtime goals you want to promote.

Users discover your game in the app, play it, and complete missions to earn rewards — driving genuine, active engagement.

You are billed only for verified minutes of playtime or completed missions. Transparent metrics ensure you see exactly what you paid for.